Here’s our round-up of what we’ve been talking about this week including how to design the body you need to survive a car crash, enhancing your ads with Google Adword price extensions, and what marketers can learn from the Ice Bucket Challenge.
What does it take to forge a Rembrandt? How about a Coke advert? The first is difficult but not impossible. The second is easier, and is designed specifically to be so. Both share a similarity in that they apply distinct visual systems that can be replicated again and again, depending on whether you know how to do it.