Why logo refreshes are more than just Powerpoint and Photoshop gradients

It’s a Thursday morning and I’m scrolling through my Twitter feed. There’s been a scandal. People are outraged. Except it isn’t really a scandal: It’s the announcement of Instagram’s new logo the day before, and now I’m watching a tidal wave of angry spectators flooding social media with their opinions.

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Five years on…

Five years ago I began one of the biggest adventures of my life and started to build a company called F6 Agency Ltd. A company that started with two individuals, from our spare bedrooms, wanting more out of life and the drive to make a difference in the marketing and advertising industry. Today, I am proud to say that we have grown into what I believe is a great company, best known for building long lasting relationships with our clients in order to grow and become successful together. Read more