Here’s our roundup of what we’ve been talking about this week. Our brew of choice this week was Café Quindío, coffee straight from the heart of Colombia.
Whether you are a big or a small company, knowing where to spend your budget wisely is something that worries us all.
Before the internet came along, it was easy: if you had a big budget you would spend it on a TV ad, if you had a smaller budget you’d do some radio or print advertising. But now the internet has opened a myriad of possibilities: is social media the right place to create brand awareness? Should I run an ad on Spotify? Invest in an app?